Saturday, August 11, 2012
Video on your website? Advantages and disadvantages
In short: no, of course, do not need it necessarily. There are many pages of great success out there that do not do sports videos.
But it certainly has its advantages! YouTube as the largest site in this moment (and, judging by their popularity seems as if they were here to stay) for example has had 75 million unique visitors in one month (April 2008). Think of the potential for your site or blog if you can touch only the smallest part of this huge pool of traffic. You can get the attention of people who otherwise would not have found.
Another advantage of a video form on YouTube are valuable back-links that increase the page rank of your site.
Studies have shown that you have to capture the attention of the visitor within the first ten seconds. If you fail to do so will simply leave and maybe you never see him again.
When you have something to read on the internet that are about 25% slower than if you would read a real book. If you want the visitor to this problem is the solution for a video. In an easy to digest so you can present the essence of the message on a tray.
You can add a personal touch, making a video of yourself on your blog. It 's an interesting way to show your readers the "face" behind the intelligent comments that get to read from you. It 's a way to create a more personal relationship with your readers that may lead them to be with you.
If you choose the video and you will notice that people stay on your website longer, because they provide entertainment. While we associate most with reading to educate ourselves and finding information, watch a video feels more like entertainment. Remember how you where looking forward to watching a movie in high school? Even if it was not exactly Mission Impossible III is sure to beat the old story reading that book!
What are you doing with adding video to your website or blog is making it more interesting.
Advantages and disadvantages of putting video on your blog
Big players like IBM are doing, maybe you should as well? Adding video to your blog means to offer your readers an extra dimension. With sites like YouTube a video around the integration is much easier than years ago, when the integration of video in which webmasters something that only experts were able to manage.
So, let's first look at the advantages:
The Internet is a medium speed. You must be a talented writer to capture the attention of your audience with a piece of written information for more than a couple of minutes. Considering that the average video that offers the opportunity to get your message across more fun. And a high percentage of people surf the Internet for fun.
You can show your readers the person behind the blog. Reading a written text someone could reveal a lot about the author. But looking at that person who says the same thing you get a better perception of the person behind the message. Factors such as body language, voice, the way you talk, etc. can tell the audience more about yourself that your writing (as well written as could be) ever. For your audience watching a video of you might feel almost like seeing you.
If you're doing a video How-To explanations might get the message simple and clear as a written text. Or add a video to highlight the important points.
You could get new readers for your blog by people standing in your video on YouTube for example. And there are the back-links too - you can never have too much!
Now the disadvantages:
Put the video on your blog is not a big deal, once you understand the process. But finding the correct video may take a long time and still may need some tweaking. You should also check for copyright and stay out of trouble. The video is not for the lazy blogger!
If you add a video to put all do the newness of rapid wear. So do not abuse!
If you have too many videos to your blog time to load up the page. This is not a problem in areas where broadband is standard, but in places where many people are using 56kb modem could confuse the public.
Be careful to set the video to start automatically when the site loads. Many people read blogs while at work or in the library - and can be very annoying to have to find the Stop button-quickly, because all of a sudden the computer starts blaring at full speed.
Conclusion: Use the video where it is appropriate to await the results and judge for yourself! ......
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