Boom: TV News channels in India

News programs have suddenly become hot property and are vying for attention with other popular programs telecast in different channels. All the major broadcasters are also at least one news channel to their bouquet. The biggest headache for the launch of a satellite channel is a software program for twenty-four hours a day. At this juncture, newsgathering is an important task for the 24 hours news channels. To fulfill this task, the emerging electronic channels have always made an attempt to cover all accidents regardless of location, location and time. These channels not only revolutionized television news in India, but also changed the news formats. Before 1990, Doordarshan had monopolized newscast on Indian television and also turned the news into a sloppy operation. Now the private channels made the news a basic good such as food, cloth and shelter. The highlight of all the news today is their timeliness, objectivity, glossy editing and high quality graphics. News has come a long way to old DD. From local events to international events, the latest news analysis television soap opera news, the news on page 3, each event is under jurisdiction of news. In this article, we covered some significant changes in the transmission of news in India, before and after the Gulf War.

Indian Television - Flash Back

Television in India is undergoing significant changes in the current liberalized. To understand these changes, there is the need to have an idea of ​​the synthetic-covered road by the TV channels so far. The trip started as an experimental basis with a financial contribution by UNESCO to 15 September 1959. The study of luck to Akashvani Bhavan in New Delhi has been chosen for the position of this experiment. The experiment began with a one hour program, broadcast twice a week, on the health of communities, citizens' rights, education and the direction of traffic, etc. As for the news, was launched just six years after the beginning of television. Daily one-hour program with a newscast has been served to the Indian viewers. But a major drawback of television is that you could not enjoy the original color of the objects because of the transmission in black and white. First multi-color program was the address of the Prime Minister to the nation from Red Fort in Delhi on 35 Indian Independence Day. That same day, DD National channel was launched. The aim of the launch of the national channel, we feed the national integration and inculcating a sense of pride in Indians. Indian spectators also enjoyed the colored version of the Asian Games hosted by New Delhi in their living room. The coverage of major events and on different occasions to give a big hand behind the infiltration of television signals to the nook and corners of the subcontinent. Indian government had taken all possible measures to expand the television broadcast demographically and geographically. In 1983, television signals were available to only 28% of the population, this was doubled by the end of 1985 and 1990 over 90% of the population had access to television signals. In 1984, DD Metro channel has been added to provide an exclusive entertainment for spectators urban. At first, this channel is limited to metropolitan cities.
As a public broadcaster, Doordarshan presented the news in a naturalized. All the controversial issues have been pushed under the rug. The government has had a strong grip on broadcasting. Doordarshan news has been able to provide the international news to viewers national. Objectivity was the first victim, as the news was invariably slanted to suit the ruling party. The news was released from the confines of the newsroom and DD has gained in credibility and objectivity when New Delhi Television (NDTV) has produced 'The World This Week' in 1988. Everyone was waiting on Friday night to watch 'The World This Week'. This was the only India-based program, which looked at the rest of the world. The World This week was the best news program on the international stage and stuff brought good news, the news was regular DD failed to perform. This program is classified as one of the most beautiful and popular television programs in the country. In 1989, NDTV India produces the first live television broadcast of the country's general elections. The critical acclaim and audience coverage sets a new standard for Indian television. After the Gulf War the media landscape has changed forever.

Golf War - The Catalyst

Post-1990 satellite television in India has become transnational in nature. E 'coincided with the entry of multinationals into the Indian market under the government policy of privatization. International satellite television was introduced in India by CNN through its coverage of the Gulf War in 1991. In August 1991, Richard Li launched Star Plus, the first satellite channel beamed the signal to the Indian subcontinent. Subhash Chandra Zee TV has appeared in October 1992. And 'India's first Hindi private channel to satisfy the interest of Indian viewers. This ignition followed by Sony and a little 'later by domestic channels such as Eenadu, Asianet and Sun TV. Entertainment programs had begun to occupy a central place in the programming strategies of the organization and publicity had come to be the main source of funding. Doordarshan previous mandate to assist in the process of social and economic development had clearly been diluted. Doordarshan had to face strong competition in news and public affairs programming with international channels like BBC and CNN. Doordarshan planned to sell some slots for the news program in the sponsored category. In February 1995, NDTV became the first private producer of the country's 'News Tonight' the national news, which aired on the country's state-owned Doordarshan in September a new milestone for Indian television because of its on-the-spot report with relevant images. In the same year, TV Today Network busy 20 minute slot in DD Metro channel and aired a Hindi and current affairs program 'Aaj Tak'. This program has become famous for its global coverage and presentation unique style by the end of the SP Singh. We still remember the sign-up message "Ye Thi Khabar Aaj Tak, Intizar. Kijiye Kal Tak". Large number of viewers all over India had been watching Aaj Tak as a daily habit because of his innovative style of news presentation. In addition, Nalini Singh five minutes fast paced, condensed daily news capsule Ankhon Dekhi, Network Business Today TV Aaj Tak and Newstrack aired on Doordarshan Metro channel. This is the period when the satellite channels focused on entertainment programs for their respective channels. Doordarshan was still ruled the 'news' area more' want.

The main players

Doordarshan monopoly was broken in 1992 when private television channels infiltrated into Indian borders and entertain the audience as much as possible. In the early 1990, the private channels offered only entertainment programs. The entertainment programs include family drama, serial comedy, children's programs, cartoons, movies, talk shows, recipe shows, musical concerts, non-fiction programs, etc. Private entertainment channels added some programs infortainment Charts point to their Fixed (FPC). Keeping the demand of infotainment programs in mind, the homes of the media has started to produce news magazines, entertainment magazines and news programs for different channels. India's premier business and consumer news broadcaster and a leading provider of media content, Television Eighteen India Limited (TV18) started in India first entertainment magazine 'The India Show' on Star Plus in 1993. This emerging power support provided first-time television content to almost all major satellite channels in India including BBC, Star Plus, Sony Entertainment Television, Zee, MTV and Discovery. After the show, India, TV18 produced a weekly business news program on India Business Report for BBC World. Indian viewers who have very limited options (such as the public broadcaster Doordarshan, BBC and CNN) to watch the news. For television news, viewers had to watch Dordarshan and some international news channels like BBC or CNN. In this race to provide more news, more information, Zee TV jumped into the battlefield with the launch of the news channel Zee News in 1995. This news and current affairs channel revolutionized the way news is delivered to viewers. Since its inception Zee News has tried to be as fast in providing education, working towards a single goal of Sabse Pahle (always first). The other round-the-clock news channel, the Murdoch-owned Star TV beamed only its 24 hour news channels, news, star in 1998. Stella has a five-year contract with Prannoy Roy of NDTV properties (New Delhi Television Company) to provide news content for this news channel.
The tireless comprehensive coverage of the Kargil war between India and Pakistan gained more publicity and attracted more viewers to the electronic channel. This conflict also television sets a benchmark for news journalism in wartime. During the Kargil war, ordinary citizens witnessed how their brave Jawans fought despite in hostile conditions and looked at the war front living solely from news channels, Star TV and Zee-News. The live coverage of the battlefield has helped create a euphoria of patriotism among Indian masses, which later facilitated the collection of substantial funding for the welfare of the families of Kargil martyrs. Every news program attracts the attention of a large number of viewers but Kargil war attracts private broadcasters to invest more money in the broadcasting industry with the launch of a news channel. In November 1999, TV18 has entered into a 49:51 joint venture with CNBC Asia to launch CNBC India. TV18 is the exclusive provider of the program, CNBC India, and produces 12 hours of local content a day on this 24-hour satellite channel.
After the great success of news program 'Aaj Tak', the group tv today launched a 24-hour Hindi news channel with the same name 'Aaj Tak', in December 2000, which covers India with insight, courage and a lot of local flavor. Within 11 months after its launch, Aaj Tak emerged as India's number one news channel and was awarded Best News Channel award from Indian Television Academy Awards. Some mega events different from the normal items of interest (such as Kandhahar hijack, the September 11 attacks, war in Afghanistan, the Parliament attack, Iraq war, massacres and Godhra riots) have led the audience. Over time, NDTV five years of the contract with the Star group for outsourcing its news programming ended on March 2003. With the expiration NDTV forayed into business 24 hours broadcasting simultaneously launching two news channels, NDTV 24X7 - English news channel and NDTV India - Hindi News Channel, which targets the Indian diaspora around the world. News crazy Indians received more news faster from different channels. Any unusual event can be captured by the camera in any form Rastrapati Bhawan to the bedroom. The power of television journalism has become more visible from the main undercover operations like Operation West End, because Shakti Kapoor. This style of investigative journalism has brought a change in the way we watch the news, including new notions of editorial freedom. The world's largest family 'Sahara India Parivar' has launched a 24-hour national Hindi news channel, Sahara Samay, March 28, 2003. It is the first citizen-centric news channels via satellite in 31 cities in India with their own city news bulletins. Keep in mind the demand for news, the European Union Cabinet has approved the proposal to convert the DD Metro to DD news at a meeting held October 3, 2003. Consequent to these decisions, DD-News Channel was launched November 3, 2003. You may have noticed that the news channels are language specific. But news channel DD contains the news around the clock in Hindi / English are also telecast twice a day on the National Network of DD National.
'Aap Ki Adalat' fame Rajat Sharma, Sohaib Ilyasi, the man behind the very successful 'India Most Wanted' and Taun Tejpal, editor-in-chief of Tehelka roped and has launched a free-to-air Hindi news channel, and current affairs TV India May 20, 2004. Indian viewers had more expectations from this channel. The long-awaited news channel hopes to distinguish itself from existing ones, setting new standards of responsible journalism. Speaking at the launch, Rajat Sharma, Chairman, India TV, said: "Our goal is to change the way broadcast news reporting is conducted in the country. India TV will set new benchmarks by maintaining international standards responsible and credible journalism. We stay away from graphic depictions of violence and sensationalism of the news. We will support the right of the viewer to correct the information and their right to truth and the truth. India TV is not just a news channel, is a movement. " NDTV as a pioneer in Indian television news, set up to create a revolution of high quality fresh economic news with the launch of NDTV Profit. NDTV has launched this 24-hour Business Channel January 17, 2005.
There is no saturation point in launching the news channel, just booming like the sky as the limit. Entertainment Channel to Channel infotainment, infotainment channel of News Channel, news channels and channel to channel business to business much more. Now the satellite channels become more topical with the international standard. When it comes to news, CNBC TV18, the channel-only business, continues to be the medium of choice for decision makers in India, affluent viewers around the country since 1999. He set the pace for growth in the number of television channels with the launch of 24-hour consumer channel in Hindi called 'Awaaz'. This news channel on empowering consumers focuses on decision making on investments, savings and spending. All programs are catering to consumers in different areas of life, which included personal finance; variety of markets including commodities, stocks, savings, etc., small businesses, education and career guidance, and vertical such as health, shopping, etc.
Another news channel was finally launched into space in the news already cluttered Indian television. Jagran TV news channel Pvt Limited, Channel 7 connected to the air until March 27, 2005. The channel was established to meet the vast Hindi-speaking audience, already targeted by a large number of news channels. Channel 7 has developed all programs with an attempt to satisfy all audiences and not just pre-predominantly male audience that is attracted to news channels.

Regional leaders

To satisfy the interest among the Indian television programs broadcast by Doordarshan in Hindi and related languages. He launched a series of regional satellite channels Language (DD - 4 to DD - 11 DD - 13) and television programs in Assamese, Bengali, Gujarati, Malayalam, Marathi, Kannada, Telugu, Kashmiri, Oriya and Tamil. The regional channels relayed by all terrestrial transmitters in the state and additional programs in the regional language in prime time and non-prime time available only through cable operators. Telecast on Doordarshan regional satellite news channels with some major entertainment programs.
If you think the private regional channels, have followed the path of Big Brother (ie Doordarshan). They are neither completely entertainment channel and not only news channel. They are following the middle path and claiming for itself a channel of infotainment. The private channels televise through the languages ​​of the dominant state. Increase in advertising revenues and a growing number of viewers have provided the impetus for many large players to enter the business. Some leading regional media like ETV, Sun TV, Asianet have a strong grip on the regional market. Some important players tried their luck in several states. Zee TV has three regional channels, Zee Marathi, Zee Punjabi and Zee Bangla. Star Network entered into with the launch of Tamilnadu Star Vijay, one of the most popular entertainment channels in India broadcasting in Tamil. In addition to this ETV Network is a part of the well-established Ramoji Group, has created 12 channels dedicated infotainment regional. ETV Network is the source of entertainment filled with eight different languages. These are: Telugu, Bangla, Marathi, Kannada, Oriya, Gujarati, Urdu and Hindi to viewers in Uttar Pradesh, Rajasthan, Bihar and Madhya Pradesh. Every ETV Network channel focuses exclusively on the cultural identity of its audience, its aspirations and its distinct socio-political. We think South Indian Telugu language, there are about twelve satellite channels are roaming around the sky with different taste and different flavor. These three channels are news channels, a song-based channels and rest are infotainment channels. When we limit ourselves in the news, three channels (ETV2, TV 9 and Teja News) solely dedicated to news programs.
Sahara India Pariwar is proud to have five channels of news, like the bouquet of Sahara Samay. These channels are: Sahara Samay NCR, Sahara Samay Mumbai, Sahara Samay Bihar and Jharkhand, Sahara Samay Madhya Pradesh and Chattisgarh, and Sahara Samay Uttar Pradesh and Uttranchal. Sahara Samay has already managed to gain a loyal audience in India through a bouquet of national and regional news channels since its launch. These channels are channels for students young and vibrant and women, in addition to the hardcore stuff news. The regional news channels covering the entire spectrum of the genre with specific programs on lifestyle, fashion, food, shopping, health and fitness, sports, education, career and city issues, and providing user-friendly information on traffic updates, city events, train stations and air times, etc. Now national news channels can not limit its national borders. They can not ignore the news because of the strong regional competition cannels regional train. Regional news channels are entering into competition with a strong will and with the objective of regional issues portrayed nationally and internationally.

Conclusion

Now the television industry becomes more specific. In this competitive market, the channels are targeted to specific users. News channels attract more viewers than their objective the production of interactive programs and interesting. Each channel needs to do extensive research on different concepts and different themes to attract more viewers and at the same time, more advertisers. After all, advertising is the bread and butter for the channels. With increased consumer preference for news, television news channels have grown faster than other niche channels. Information channels are booming, just like the sky as the limit. Those days are not far away, when we have news satellite channel for all major cities in India. Staying in abroad, we can update you on all the happenings of our city. Now the news is not limited to political events. Its limit will be extended to every corner and hided unwanted of society. Finally we reach the conclusion that all that is strange or disgusting, it is news. There are strict rules defining news.

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